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Briefed to rebrand the existing logo and brochure for the jewellery packaging company. The primary focus was to show the sheer volume of different boxes, cases and displays they offer within the branding and inject some personality into the brand. The final design incorporated two of the routes. Route one, a colourful illustration of all the different packaging and route two, a die cut option, a subtle representation that it’s what’s inside the box – the jewellery – that what’s most important.